The current landscape of fantasy games is about to welcome a new player: Guvera.
The company is pioneering an innovative and unique concept: My Virtual Music Label (My VML).
With the ever-growing popularity of fantasy sports games, Guvera identified an untapped but highly sought-after niche in the fantasy sphere—the music industry. Over the past year, My VML has undergone rapid development as Guvera has worked behind the scenes to bring this concept to life, drawing on its experience in fantasy sports.
Guvera is the driving force behind My Virtual Music Label, and the company knows that fantasy games have evolved tremendously, particularly in the sports market. Through Guvera’s research, they have found significant demand in the music space for a similar type of service—a fantasy game centered around music entertainment. In the same way that fantasy sports participants manage virtual teams, My VML users will act as music label managers, tracking the performance of their labels against real-world music labels.
How My VML Works
My Virtual Music Label functions much like fantasy sports. Users, gamers, and music fans will have the chance to build their own music labels and track how their labels perform compared to real-life music labels using daily streaming data. My VML will collect streaming data from platforms such as Spotify, Apple Music, Pandora, Hungama Digital, and others. This data will allow users to compare the performance of their labels with real labels as well as with labels created by other players worldwide.
Users can participate in global competitions or challenge their friends, and My VML introduces an element of stakes by offering prizes and in-game giveaways. If a user’s music label tops the trending charts or wins a challenge, they stand to win financial rewards or music-related prizes.
A New Frontier in Fantasy Gaming
My Virtual Music Label is set to become a global fantasy music product, similar to names like FanDuel (with 3 million users) and DraftKings (with 1.9 million users). However, unlike these companies that focus on sports, My VML is designed to carve out its own space in the music world. The product is expected to hit the market in late 2024 or early 2025.
Guvera has personally invested in My VML, funding the entire project without requiring outside investment from shareholders. This approach ensures My VML enters the market sans financial risk, offering a higher margin of opportunity for Guvera Limited to grow into a globally recognized brand that holds strong and resilient in the face of adversity to return value to shareholders.
For more information on Guvera’s relaunch, visit Guvera News for more details.
